Two of Argentina’s most beloved footballers have teamed up for a new responsible gaming initiative. Ángel Di María and Maximiliano Rodríguez launched the “Decisions” campaign with City Center Online to promote safer gambling practices among young people.
The campaign uses storytelling to connect football decisions with responsible gambling choices. Both players share pivotal moments from their careers and how thoughtful decision-making shaped their success.
City Center Online selected Di María and Rodríguez because of their deep ties to Rosario’s football culture. Di María currently plays for Rosario Central after years in European leagues. Rodríguez, now retired, remains an icon at Newell’s Old Boys, where he won the local championship in 2013.
The campaign delivers a clear message to minors: gambling is not for children. In campaign videos, both players conclude with a strong statement: “It was the best decision of my life. I decided with my head. If you are a minor, you cannot bet.”
This message emphasizes maturity, knowledge, and responsibility. It connects sportsmanship with good behavior in all areas of life.
The “Decisions” campaign appears on City Center Online’s official YouTube page, reaching a broad digital audience. By leveraging the credibility and emotional connection these football stars have with fans, the initiative seeks to spark meaningful dialogue about responsible gambling.
The campaign goes beyond typical advertising. It places responsible gaming within the broader context of personal choice, knowledge, and accountability.
