Incentive Studios Expands in Alberta with bet365 Launch of Five New Games

Incentive Games, through its real-money gaming division Incentive Studios, has announced the launch of five new titles with bet365 in Alberta, marking its first entry into the province. The games—Kicker, Mega Flight, Mega Flight Boost, Velocity, and Squid Game Red Light Green Light Cashout—are now available to bet365 players in Alberta, according to a statement released on July 23, 2026.

Ahmed Baker, Chief Commercial Officer at Incentive Games, expressed excitement about the partnership, stating: “We are delighted to see our real-money games launch with bet365 in Alberta. As one of the world’s leading operators, bet365 has consistently demonstrated its commitment to delivering high-quality player experiences, making them an ideal partner as we continue expanding across North America.”

“Launching in Alberta represents another important step for Incentive Studios, and we’re excited to bring five of our most popular titles to players in the province.”

Rich Graham, bet365 Associate VP of Gaming, added: “Incentive Games has become an important partner for bet365 with its fresh, unique approach to game development, particularly in emerging verticals. We’re really pleased to be furthering our partnership by being their first partner in Alberta, and are confident local players will love their products.”

The Alberta launch follows recent expansions by Incentive Studios in Ontario, Brazil, and Pennsylvania, as the company targets further growth in regulated markets.